Q4 2023 Performance of Top iOS Navigation Apps in Latin America

In the final quarter of 2023, the navigation and maps category on the iOS platform saw varied performances among the top applications in Latin America. Sensor Tower provides detailed insights into the trends observed during this period.

Google Maps maintained a strong user base with weekly active users peaking at 16.7M in early December, although downloads showed a slight dip to 303K by the quarter's end. The app did not generate revenue during this quarter.

Waze Navigation & Live Traffic experienced growth in downloads, reaching nearly 148K in the last week of December. Active users also increased, closing the year with just under 7M weekly active users.

Despite not generating revenue, Google Earth saw steady engagement with active users hovering around the 160K mark towards the end of the quarter, and downloads reached 26.9K in the last week.

Citymapper: All Live Transit showed modest revenue figures, ending the quarter with $249 in the last week of December. The app's downloads peaked at 6.4K in early October, and weekly active users saw an uptick to 9.9K by the quarter's end.

MAPS.ME: Offline Maps, GPS Nav also reported revenue, with a notable $219 in the final week of December. The app's weekly active users remained stable around the 18K mark, while downloads saw a slight increase to 3.2K in the same period.

Overall, the top navigation and maps apps on the iOS platform in Latin America showed consistent user engagement throughout the quarter, with some experiencing growth in both downloads and active users. For more in-depth insights, the data provided by Sensor Tower serves as a valuable resource for understanding app performance trends.